A Pattern Design Business that Works
- for you and your real life -
ANNUAL MEMBER BONUS!
When you join at the annual level, you will receive a free Day of Voxer Coaching with me; aka, you get me - your design biz coach - in your back pocket for a day, and we will map out your journey for the next 3 months.
Pattern Design Circle is your resource vault for:
SHOW UP IN YOUR MARKETING WITH CONFIDENCE AND CLARITY
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craft a magnetic personal brand that truly feels like you
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identify your ideal customer
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establish your brand pillars and content
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choose your aligned marketing platform(s) and strategy
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design a purposeful marketing plan that fits with your schedule and meets your goals
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create content that feels good and resonates with your audience
BUILD A VALUES-DRIVEN BUSINESS FOR LONG TERM GROWTH
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identify your definition of success and your dream life
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map out your business's mission, purpose, and vision
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set reasonable and aligned goals that still feel exciting
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understand the fundamentals of accounting, taxes, and copyright for your business
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show up in your business with confidence and excellence
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build out additional streams of revenue - when you're ready - with intention
CONFIDENTLY CREATE AND PUBLISH DESIGNS YOU'RE PROUD OF
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move from idea to publish-ready pattern
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request yarn support for your designs
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establish your sizing charts
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understand the design and publishing process for self-publishing and third-party publishing
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learn how to design raglan sleeves, dropped shoulders, and set in sleeves
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uplevel your patterns with figure drawings, accessibility, inclusive sizing, and interactive spreadsheets
This is what you know...
You love to work with yarn.
Designing patterns lights you up.
You dream about your next creation while you pour your morning cup of coffee.
But when it comes to marketing or growing a business?
You feel overwhelmed.
Unsure.
Invisible, even.
And scared to be visible.
Pattern Design Circle helps you change that - so you can spend more time creating, less time second-guessing, and finally build a business that feels like home.
Now, instead, imagine waking up:
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excited to work on your pattern design business,
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knowing you have a clear plan, supportive coach,
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and the tools to turn your passion into a thriving business.
No more second-guessing, no more burnout.
Just aligned, sustainable growth.
Right now you're...
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spinning your wheels with half-finished patterns, inconsistent sales, and no clear direction.
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shouting into the void with your marketing - or worse, mimicking trends that don't feel like you.
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drowning in an endless to-do list, but nothing feels like it's truly moving the needle.
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constantly second-guessing your next steps, unsure of where to focus your energy.
But soon your dream will be your reality.
With Pattern Design Circle, you will:
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confidently design and release patterns that reflect your voice + serve your people.
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have a marketing strategy that feels doable and authentic... not draining.
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stop wasting energy on what doesn’t work; and instead, focus on what moves the needle.
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feel grounded, supported, and inspired as you build a business that fits your life.
Your membership includes:
Introduction to Pattern Design Class
A beginner-friendly, step-by-step class that walks you through the full pattern design process - perfect if you're just getting started or need a refresh.
Video Trainings & Workshops
Over 50 on-demand videos, including lessons, featured guest discussions, and workshops covering business, marketing, and design topics.
Personalized Coaching & Support
Ask questions, share struggles, and request feedback on your business, marketing, or designs. I'll help you get unstuck and find focus, alignment, and clarity.
Quarterly Creativity Challenges
Week-long sprints that combine design prompts with my signature Creative Thought Journey process, to spark fresh ideas and stay creatively energized.
Hello!
I'm Jessica, knitting pattern designer and business coach. I'm passionate about supporting knit and crochet pattern designers so they feel empowered, confident, and excited about their aligned business.
As a designer myself, I struggled to find other designers I could build strong connections with, and I grew increasingly frustrated with the lack of wholistic support available to pattern designers.
I craved a group where I could feel supported in my business, marketing, mindset, designing... and life as a whole. I wanted to find a group of designers who understood, were positive and supportive, and were also striving for success themselves.
After years of learning from amazing coaches outside the fiber industry, I finally created the group I was looking for: Pattern Design Circle. Grounded in expert knowledge and tailored guidance, Pattern Design Circle empowers you to choose the best path for your business, acknowledges the nuances of our industry, and provides resources to support you... even as your needs and business change.
For me, it’s all about support when you feel like quitting, clarity when things feel messy, and the confidence to strategically build a business that fits you.
which is why-
I invite you to join Pattern Design Circle.
A thoughtfully curated vault of resources, tools, and expert guidance created to support you as you grow your pattern design business with clarity, purpose, and confidence.
Inside, you will find encouragement to follow your unique path, clear direction to move forward with confidence, and strategies to cultivate + elevate a business that reflects your creativity and values.
What to Expect:
Pattern Design Circle lives up to what it advertises - and that's a rarity in fiber groups that promise community and support, especially for designers. The resources are great, but not being alone on this journey and having a mentor-coach-friend who wants to see each person succeed on their path are really the things that set Pattern Design Circle apart.
- Beth, Fig & Filament
Whether you’re feeling unsure about how to show up online, struggling with a pile of shoulds and have-to’s, or spinning your wheels on what steps to take next, this is the space where clarity and alignment begin.
Inside Pattern Design Circle, designers:
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Let go of the pressure to follow every trend or do what everyone else is doing
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Build a business strategy that feels authentic and personalized
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Market in a way that makes sense for knit and crochet designers
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Go from invisible to visible, from hesitant to confident, and from confused to clear
What makes Pattern Design Circle different?
🌱 Aligned Growth
Discover strategies that honor your individuality. Whether you're neurodivergent, multi-passionate, or simply seeking the path that feels right, I help you align your business with your energy, values, and goals.
📚 Expert Knowledge On-Demand
Access over 50 guest trainings - in addition to workshops, courses, and trainings - from industry experts covering design, marketing, legal, and more. Get the insights you need, exactly when you need it.
🧭 Personalized Pathfinding
Cut through the overwhelm with the Skill Assessment Quiz and Custom Roadmap Tool. You'll get clear direction telling you what to focus on based on your goals, time, and experience, so you can make focused progress without wasting energy.
💬 Direct Access to Support
Ask questions, request feedback, or share what you're working through - I'm by your side to help you each step of the way. You’ll get my guidance on your business, marketing, and designing; so you can move forward with clarity and confidence.
This is for...
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Knit and crochet designers - and aspiring designers - ready to take their business seriously
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Creative entrepreneurs exhausted, overwhelmed, and frustrated from marketing "shoulds" and conflicting advice
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Designers who want a business that fits them: aligned with their energy, values, and lifestyle
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Makers craving flexible support, actionable strategy, and honest guidance from someone else with a pattern design business
You don’t need a big audience, a polished brand, or another cookie-cutter strategy.
You just need a clear path - and a supportive coach to walk it beside you.
You don’t need to overhaul everything.
You just need the right tools, at the right time.
Where Support Meets Strategy
You’re not behind.
You’re not doing it wrong.
If you've been struggling in your business, it's just because you haven’t had the roadmap and support to build with clarity... until now.
Pattern Design Circle was created to help you stop spinning and start aligning; so you can design confidently, market authentically, and build a business that feels like home.
Let’s build the creative business you’ve been dreaming of. 💛
the creative business vault for knit + crochet designers
Stop spinning. Start growing. Build the business that truly fits you.
Inside the Membership, you'll get:
A creative business toolkit designed just for knit and crochet pattern designers. No fluff, no noise; just clarity, strategy, and support that fits your life.
✓ Stop second-guessing every move
✓ Say goodbye to marketing dread
✓ Build a business that feels like you
The support, clarity, and strategy you’ve been missing — for less than $9/month.
Intro to Design Class
From idea to publish-ready pattern, without the overwhelm
✔️ A beginner-friendly class that walks you step-by-step through the full design process
✔️ Includes checklists and my Creative Thought Journey method to support your workflow
→ So you can design with clarity and confidence, even if you're just getting started.
Custom Roadmap
Your next step, mapped out
✔️ Take the quiz and get a clear, customized learning path
✔️ Focus only on what matters for you and your business
→ So you’re never stuck wondering what to do next or wasting your time on content that isn't impactful for you
50+ Guest Trainings
Expert-led sessions on business, marketing, legal, and more
✔️ From tech editing to third-party publishing, and content planning to accounting and taxes
✔️ Featuring voices you trust: Gaye Glaspie, Sarah Walworth, Amy Bradbury, Kiffanie Stahle & 40+ more
→ So you can stop Googling and start making smart, informed decisions
Coaching Support
Ask questions. Get feedback. Move forward.
✔️ Business, marketing, and design support for whatever's holding you back
✔️ Post inside the membership and get direct, personalized guidance
→ So you can build momentum and stop second-guessing
Everything you need to design with clarity, market with ease, and grow with purpose - without burning out or doing it alone.
ANNUAL MEMBER BONUS!
When you join at the annual level, you will receive a free Day of Voxer Coaching with me; aka, you get me - your design biz coach - in your back pocket for a day, and we will map out your journey for the next 3 months.
What You’ll Walk Away With:
☀️ A clear, custom plan for your design business
☀️ Confidence to market in a way that feels good
☀️ Support to move forward without second-guessing
☀️ Creative momentum that actually lasts
I'm learning so much in Pattern Design Circle and I appreciate your feedback and inputs on weekly discussion, I'm implementing either right away or write in my "ideas notebook" [...] for your advice it was a no brainer. I'm so happy I found you and Pattern Design Circle!
Iza, Whileberry Creative
Jessica is just wonderful. [...] I need her proactive and supportive approach in my life! She is an excellent person to have in your corner. One of my favorite things about our check-ins is her thoughtful questions. She is always extending an invitation to take a closer look at things if I am glossing by too quickly or to take a step back if I am too in the weeds. [...] If you want feedback or just a listening ear, you can’t find a better knit designer to turn to!
-Nicole Smith
As someone who works by herself, one of the hardest things about running my own business is not having a team to work with and bounce ideas off. Jessica’s ability to build community and invite people in to those communities has been invaluable in helping me solve that problem. In our group that she drew together I’ve gained a set of friends who I can trust to listen when I need to vent, provide suggestions when I’m stuck and celebrate my wins with me. Plus Jessica’s ability to actually keep our conversation on track is amazing.
-Kat, Oliphant Kat
Why join now? What's the cost of waiting?
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Wasting more time second-guessing your every move
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Spending more energy on marketing strategies that don’t feel right
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Losing momentum to comparison, confusion, or burnout
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Pushing your creativity aside while chasing all the “shoulds”
...instead of focusing on what really matters:
✨ Creating beautiful, meaningful designs
✨ Sharing your work confidently with the world
✨ Connecting with passionate makers who can’t wait to stitch your patterns
✨ Building a business that feels aligned, spacious, and true to your values
I created Pattern Design Circle to help you stop spinning and start aligning: to get unstuck, move forward, and finally build a business that feels as good as your art.
This is your moment. Let’s go.
Alright, lovely, it's time for a heart-to-heart chat.
You've scrolled to the bottom of this page. Clearly you're looking for something. You feel like something is missing, even if you're not quite sure what it is.
You know you need help. You want support, community, and success. You're tired of chasing trends and looking for the secret sauce. And you're ready to settle in and commit to the long haul by securing your business foundations and building up sustainably and authentically.
Maybe you see other designers you think are super-successful, and you doubt you'll ever be able to make it. Sometimes you even feel like giving up.
Here's the truth of the matter.
I'm tired for you.
I'm tired of you wasting your time trying to chase down what you need.
I'm tired of your FOMO, thinking you have to follow the latest trend.
I'm tired of your overwhelm, feeling like you have to do everything.
So I beg you to focus.
Focus on what you need in this season.
We're in this for the long haul.
The resources aren't going anywhere.
There's no need to feel overwhelmed or frantic.
As a Pattern Design Circle member, you can slow down, utilize what you need in this season, and rest assured I have you covered for the next season, too.
© Pattern Design Circle 2024-2025