Why I Still Love Flodesk for Creative Entrepreneurs After 6 Years: Your Guide to the Most Aesthetic Email Service Provider Out There
- jessicajbrist3
- Nov 27, 2025
- 5 min read
This post includes my Flodesk affiliate link. With my link, you'll get 50% off your first year with Flodesk.
If you’re a creative entrepreneur who cares about beauty, alignment, and ease — or if you’ve ever opened your email service provider and felt instantly drained — this post is for you.
Email is one of the most powerful parts of your business…
And it doesn’t have to feel overly tech-y, clunky, or overwhelming.
For almost six years now, Flodesk has been my go-to platform; the one I recommend over and over to creative entrepreneurs who want their emails to feel beautiful, intuitive, and aligned with their brand.
I signed up for Flodesk in January 2020, before it became the industry-standard visual platform it is today. Back then, they were a small, scrappy, deeply customer-centered startup — the kind you can feel good supporting. And honestly? I fell in love immediately.
Today I want to share exactly why Flodesk has been such a game-changer, what makes it so different from other email service providers, and how to know whether it’s the right fit for your creative business.
Why I Chose Flodesk as My Email Service Provider (and Why I’ve Stayed Since 2020) as a Creative Entrepreneur
Before Flodesk, I was using Mailchimp… and let’s just say: It was not a vibe.
The UI felt clunky.
The templates were dated.
Segmentation and funnels were confusing and time-consuming.
And the more my list grew, the more expensive it would become.
As a designer and creative entrepreneur at the time, I needed something beautiful, intuitive, and aligned with the way I worked.
Flodesk immediately stood out because:
1. It was the first email platform built for aesthetics.
As a knitting pattern designer, visuals mattered. I needed to show photos of my work, my designs, my texture, my style. Most platforms at the time warned against using too many images (“it will hurt deliverability!”), but Flodesk had found a way to support image-heavy emails without tanking delivery rates.
To this day, it’s the most intuitive, aesthetically pleasing email builder I’ve seen.
2. It felt intuitive — not techy.
Your brain can rest with Flodesk.
You don’t need to “figure out the system.”
Everything is drag-and-drop, beautifully laid out, and designed so you can create emails quickly.
3. The pricing model made growth feel possible.
For years, Flodesk offered unlimited subscribers for one flat rate — something very few other platforms did (and certainly not the top-performing platforms). That meant my list has been able to grow without me stressing over a higher bill every time I added new subscribers.
This pricing model ends on November 28, 2025. Join by November 29th to lock in the unlimited plan for life. And you'll get 50% off your first year with my Flodesk affiliate link.
But even beyond the pricing… I’ve stayed because the platform has genuinely supported the way I work.
What I Love Most About Flodesk for Creative Entrepreneurs
After nearly seven years of using the platform, here are the features I appreciate the most:
1. Image-Heavy Emails That Stay Deliverable
Flodesk was built for visuals, period.
Your emails can include beautiful photos, graphics, mockups, product shots, aesthetic layouts… and they still deliver reliably.
For artists, makers, designers, and visual storytellers, this is huge.
2. A Template Library That Actually Looks Modern
No ugly, outdated templates here.
Every layout is clean, modern, airy, and thoughtfully designed.
You can create beautiful, branded emails that look like you without hiring a designer or fighting with clunky editors.
3. Drag-and-Drop Design That Feels Intuitive to Use
If you love visual building tools, this will feel so familiar.
Flodesk lets you create:
branded headers
image galleries
custom footers
beautiful button styles
signature blocks
newsletter “favorites” you can save and reuse
…all without touching code.
4. Saved Blocks That Make Branding Simple
You can save your branded sections — headers, dividers, quote blocks, callouts, product blocks — and add them into any email.
Brand consistency becomes effortless.
5. The New Canva Integration
Game. Changer.
If you're already creating your graphics or editing your photos in Canva, it's now super simple to pull them directly into Flodesk without downloading and re-uploading files.
It’s seamless and saves so much time!
6. Beautiful Landing Pages (in Just a Few Clicks)
When you need a quick opt-in form or a simple offering page, Flodesk landing pages are fast, gorgeous, and easy to set up.
7. Subscriber and Email Data + Analytics
One of Flodesk’s newer improvements has been to incorporate a much richer analytics dashboard. I feel like this one puzzle piece that they were missing (and bigger competitors were known for). Now this makes it feel more equal from a data perspective.
You can see:
subscriber growth
open rates
click-through behavior
workflow performance
segment insights
…all clearly and beautifully visualized in graphs and charts.
Why Flodesk Works So Well for Creative Entrepreneurs
Flodesk isn’t just a “pretty software.”
It genuinely supports the way creative brains work.
Here’s how:
It reduces tech overwhelm.
The interface is clean, intuitive, and non-chaotic; ideal for creatives who shut down when things feel too busy or complicated.
It supports a life-first rhythm.
I often talk about doing business in a sustainable, aligned way so you can live your life and run a business you love.
Flodesk matches that energy.
You don’t spend hours trying to “figure it out.”
It doesn’t drain your mental bandwidth.
It makes emailing your list feel more enjoyable and less stressful.
It elevates your brand instantly.
As a creative, your work is likely visual.
Your brand is visual.
Your emails should be too.
Flodesk lets you show up in a way that feels:
elevated
intentional
cohesive
aligned
on-brand
This kind of consistency builds trust, and trust builds sales.
It saves you time.
When branding blocks, forms, and workflows are easy to build, you spend less time messing with tech and more time creating, designing, and showing up for your people.
It helps you grow faster.
Because when email feels easy… you actually send emails.
And when you send emails… your business grows.
“Should I Switch to Flodesk?” — My Honest Take
Here’s the truth I’d tell my best friend:
➡ If you care about aesthetics, visuals, and ease; yes — Flodesk is probably the best fit for you.
➡ If you want email marketing to feel fun and intuitive again; yes.
➡ If you want your emails to look like your brand (not like a default template); yes.
Who is Flodesk perfect for?
Designers
Artists
Knitters/crocheters
Photographers
Makers
Coaches with visual brands
Creatives who value simplicity + alignment
Who might want something else?
Anyone who needs advanced conditional logic
Tech-heavy marketers who want granular A/B split-testing
Businesses needing ultra-complex segmentation
If you’re unsure, you can always try it with a free trial.
Plus, Flodesk’s support team is extremely helpful, their Facebook group is active, and migrating your existing list is probably simpler than you think.
Final Thoughts: Why I Still Recommend Flodesk for Creative Entrepreneurs in 2025 and Beyond
Even with the pricing structure shifting this month, I’m still wholeheartedly recommending Flodesk because:
It’s the most aesthetic email platform on the market.
It’s designed for creatives, not tech bros.
It supports aligned, sustainable business rhythms.
It lets your brand shine visually.
It makes email something you actually look forward to doing.
And truly?
That matters.
If you want a platform that honors your creativity, elevates your brand, and simplifies your marketing — Flodesk is where you’ll feel at home.
But even after that date, I still believe Flodesk will remain one of the best email platforms for creative entrepreneurs who value beauty, ease, and alignment.
I have read it twice. It sounds great! I just need to start. Thank-you.